Gwybodaeth Modiwlau
Module Identifier
RS13010
Module Title
TOURISM IN PRACTICE
Academic Year
2008/2009
Co-ordinator
Semester
Semester 2
Other Staff
Course Delivery
| Delivery Type | Delivery length / details |
|---|---|
| Seminars / Tutorials | 4 x 2 hour seminar/preparation workshops |
| Other | 3 day Study tour |
Assessment
| Assessment Type | Assessment length / details | Proportion |
|---|---|---|
| Semester Exam | 1.5 Hours | 100% |
| Supplementary Exam | 1.5 Hours |
Learning Outcomes
On completion of this module, students will be able to:
1. Describe the main objectives of the development of tourism enterprises
2. Identify sources of funding available to operators of tourism enterprises.
3. Explain how tourist enterprises market their products and services.
4. Identify the constraints affecting tourism providers.
5. Assess the opportunities offered to tourism enterprises
6. Describe the negative and positive impacts that tourism can have on a region
Brief description
This module integrates the core tourism subjects of the first year. It will give students the opportunity to examine tourism enterprises at first hand and learn about the impacts of tourism in the area.
A STUDY TOUR, FOR WHICH THERE WILL BE A COST TO STUDENTS, IS INCLUDED IN THIS MODULE.
A STUDY TOUR, FOR WHICH THERE WILL BE A COST TO STUDENTS, IS INCLUDED IN THIS MODULE.
Aims
This is a student-centred module involving a field course and/or series of visits to examine the management and operation of a series of tourism enteprises in a region. It will provide students with an opportunity to investigate the development of a variety of tourism enterprises; identify the constraints and opportunities for tourism enterprises; describe the economic, socio-cultural and environmental impacts of tourism in a defined region, and identify the challenges facing tourism enterprises in the future.
Students will prepare field reports on the enteprises visited, highlighting strengths and weaknesses.
Students will prepare field reports on the enteprises visited, highlighting strengths and weaknesses.
Transferable skills
.1 Independent project work
Students are required to collect material for, and complete, field reports on tourism enterprises for their assessment, thereby contributing to the development of their independent project work skills.
.2 IT and information handling
The field reports will be word processed and will include graphical data on the scope and scale of tourism in the selected enterprises and region.
.7 Self-management
In completing the necessary research for their assessments, students will be expected to manage their own time and plan the effective use of learning resources.
Students are required to collect material for, and complete, field reports on tourism enterprises for their assessment, thereby contributing to the development of their independent project work skills.
.2 IT and information handling
The field reports will be word processed and will include graphical data on the scope and scale of tourism in the selected enterprises and region.
.7 Self-management
In completing the necessary research for their assessments, students will be expected to manage their own time and plan the effective use of learning resources.
Reading List
Cooper C et al (1998) Tourism: Principles and practice Longman Primo search Holloway C (1998) The business of tourism 5th Longman Primo search Rogers, H and Slinn, J (1993) Tourism: Management of Facilities M + E Handbooks Primo search Seaton, A and Bennett M (1996) The marketing of tourism products International Thomson Business Press Primo search Youell, R (1998) Tourism: an introduction Addison Wesley Longman Primo search
Notes
This module is at CQFW Level 4