Module Information

Cod y Modiwl
MMM8210
Teitl y Modiwl
RHEOLAETH YN Y CYFRYNGAU/MANAGEMENT OF THE MEDIA & THE ARTS
Blwyddyn Academaidd
2012/2013
Cyd-gysylltydd y Modiwl
Semester
Intended for use in future years
Staff Eraill sy'n Cyfrannu

Manylion y cyrsiau

Math o Ddysgu Manylion / Hyd Dysgu
Darlithoedd 2 hours per week
Seminarau / Tiwtorialau 1 hour per week
 

Dulliau Asesu

Math o Assessiad Manylion / Hyd Assessiad Cyfran
Arholiad Semester 2 Awr   50%
Asesiad Semester 1 x group and 1 x individual 2,500 words  50%

Disgrifiad cryno

The aim of this module is to introduce students to the management of the rapidly developing world of the media and the arts. With the emergence of digital technology, the demand for increased programming across a broad range of media will increase the competitive environment. This module will also investigate the development of multimedia and its role in business as a means of increasing the availability of information.

The objectives of the module include the following:

  • to understand the diversity, interaction and operation of the media and the arts
  • to understand the practical elements of media operation including budgeting and operation of the media commissioning process.

Nodau

Mae'r modiwl hwn yn cydymffurfio a FfCChC Lefel 7