Dr David Dowell

Lecturer in Marketing
Photograph of Dr David Dowell.

Contact

Email: djd5@aber.ac.uk
Office: Room S2, Cledwyn Building
Phone: +44 (0)1970 622848

Teaching Areas

  • Business-to-business marketing
  • International marketing
  • Market research and analysis
  • Marketing principles

Research

  • Relationship Marketing
  • Social and non-profit marketing
  • Marketing psychology
  • Marketing education

Biography

David studied marketing and economics as an undergraduate, and focused on marketing for his honours degree (1st Class).  Following this he completed his PhD entitled ‘The Elements of Trust in a Business-to-Business Relationship’.  His research remains in this area looking at relationship marketing, in particular trust and the evolution of business relationships.  More recently David has researched in the marketing psychology, non-profit and marketing education areas.  Having begun teaching in 2003 at Charles Sturt University Australia, he moved to Aberystwyth University in 2011.

Staff Publications

Recent Journal Articles

  • Small, F. & Dowell, D. (2011). What is the impact of online resource materials on students self-learning strategies? (forthcoming)
  • Dowell, D.J., Kleinschafer, J.L., & Morrison, M.D. (2011). Doing more with less: Understanding the contributions of regional art gallery members through marketing segmentation. Arts Marketing: An International Journal, 1(1)
  • Krivokapic-Skoko, B., O’Neill, G., & Dowell, D. (2010). Assessing the contents of the psychological contracts: A cross-sectional survey of the academics at an Australian University. New Zealand Journal of Employment Relations, 34(2), 4-28.
  • Krivokapic-Skoko, B., Dowell, D., & O’Neill, G. (2010). Research note: Undertaking cross-cultural research into psychological contracts. New Zealand Journal of Employment Relations, 34(2), 87-94. 
  • O’Neill, G., Krivokapic-Skoko, B., & Dowell, D. (2009). Unpacking informal contractual relationships: Psychological contracts established by Australian business academics. Irish Journal of Management, 29(2).

Recent conference publications

  • Kleinschafer, J.L., Dowell, D. & Morrison 2010, Understanding the contributions of regional art gallery members.  ANZMAC Conference Christchurch New Zealand
  • Krivokapic-Skoko, B., O’Neill. & Dowell, D.,  2010 The impact of breaches of the psychological contract upon academic staff within an Australian university   ANZMAC Conference Christchurch New Zealand  
  • Dowell, D. & Morrison, M.D. 2008, Gender, Trust, Performance and the Relationship Lifecycle.  ANZMAC Conference.  Sydney, Australia. 
  • Krivokapic-Skoko, B., O’Neill, G. & Dowell, D. 2008, Assessing the Content of the Psychological Contracts:   Cross - Sectional Survey of the Academics at an Australian University. Irish Academy of Management Conference.  Dublin, Ireland. 
  • Dowell, D. & Heffernan, T. 2004, Competency Trust in Wholesaler-Retailer Relationships.  ANZMAC Conference.  Wellington, New Zealand.  
  • Dowell, D. & Heffernan, T. 2004, Trust Formation at the Growth Stage of a Business-to-Business Relationship.  ANZMAC Conference.  Wellington, New Zealand.