Study Schemes

BSCEC Marketing [N500]

Academic Year: 2013/2014Single Honours scheme - available from 2001/2002

Duration (studying Full-Time): 3 years

Award Eligibility:Standard Awards;

Part 1 Rules

Year 1 Core (80 Credits)

You must take the following modules. To progress to Part 2 of an SMB Marketing ug degree there is a departmental requirement that a student achieve a mark of at least 40% in both MM10120 and MM11520

Semester 1
MM10120

Marketing Principles

MM10520

Creative Marketing

MM11200

Business Environment

Semester 2
MM11220

Business Environment

MM11520

Management And Marketing Skills And Analysis

Year 1 Options

You must take 40 credits from this approved list or approved by the Degree Scheme Co-ordinator

Semester 1
EL17700

Planning, Process And Product In Academic Writing

MM11000

Introduction To Management

MM11400

Managing Finance

MM19010

Tourism Principles And Impacts

Semester 2
EL17720

Planning, Process And Product In Academic Writing

MM11020

Introduction To Management

MM11420

Managing Finance

MM19210

Contemporary Case Studies In Tourism

Part 2 Rules

Year 2 Core (80 Credits)

You must take

Semester 1
MM30120

Marketing Management

MM31420

Consumer Behaviour

Semester 2
MM30320

Strategic Marketing

MM33920

Management Research Methods

Year 2 Options

You must take 40 credits from this approved list or approved by the Degree Scheme Coordinator

Semester 1
MM33120

Organisational Behaviour

MM36020

Business To Business Marketing

MM36620

Branding

Semester 2
MM33520

Human Resource Management

MM36320

Customer Relationship Management

Final Year Core (100 Credits)

You must take

Semester 1
MM30420

International Marketing

MM30520

Marketing Communications

MM35000

Research Project In Management And Business

Semester 2
MM30620

Advanced Marketing Seminar

MM31220

Marketing Case Studies

MM35020

Research Project In Management, Business And Marketing

Final Year Options

You must take 20 credits from this approved list or approved by the Degree Scheme Co-ordinator

Semester 1
MM36620

Branding

Semester 2
MM30620

Advanced Marketing Seminar

MM36320

Customer Relationship Management

MM39420

Tourism Marketing

Aberystwyth University Standard Awards

  • Entrance Scholarship / Merit Award
  • Sports Bursary
  • Music Bursary
  • International Excellence Scholarship
  • Residential Bursary
  • Aberystwyth Bursary
  • Care Leaver Bursary