Writing a Dissertation

        Some Guidelines

        Daniel Chandler

        Page Contents

        • Proposing a Topic
        • Theoretical Framework
        • Literature Review
        • Methodology
        • Findings and Discussion
        • Readability
        • Reference Format
        • Further Reading
        • Academic Research Desk

        Proposing a Topic

        Your choice of topic for research is likely to be influenced by such factors as:

        • relevance: its perceived relevance to the academic department(s) in which you are studying;
        • supervision: the availability of tutors/supervisors within the department(s) who are interested in the topic and their willingness to supervise such a dissertation;
        • interest: your existing knowledge of that topic and the strength of your desire to learn more about it;
        • competence: your likely ability to employ the proposed methods of data gathering and data analysis;
        • scale: the feasibility of completing the study within the time and resources available.

        You may be required to demonstrate that your proposed topic is viable in the light of such factors. In particular, try to choose a topic in which you are genuinely interested.

        For a research degree as such (MPhil, PhD) you are usually expected to provide a formal research proposal. Indeed, your acceptance for a research degree may depend on the submission and approval of such a formal proposal as part of your application. Such a proposal needs to include the title (even if that might change over time), a clear explanation of the academic (rather than personal) importance of the topic with reference to some existing published research in the field, an outline of a proposed methodology for data-gathering and also for analysis, and a provisional schedule for key stages in the work tied to dates in the calendar.

        Theoretical Framework

        A theoretical framework often features as an early section in a dissertation. In a theoretical framework you would include an outline of existing theories which are closely related to your research topic. You should make clear how your research relates to existing theories. How are 'research questions' in the field framed? How does your own research relate to such framings? You should make your own theoretical assumptions and allegiances as explicit as possible. Later, your discussion of methodology should be linked to this theoretical framework.

        Reviewing the Literature

        Academic dissertations at all levels in the social sciences typically include some kind of 'literature review'. It is probably more useful for students to think of this, as examiners usually do, as a 'critical review of the literature', for reasons which will be made clear shortly. The literature review is normally an early section in the dissertation.

        Students are normally expected to begin working on a general survey of the related research literature at the earliest possible stage of their research. This in itself is not what is normally meant in formal references to the 'review of the literature', but is rather a preparatory stage. This survey stage ranges far wider in scope and quantity than the final review, typically including more general works. Your survey (which exists in writing only in your notes) should help you in several ways, such as:

        • to decide on the issues you will address;
        • to become aware of appropriate research methodologies;
        • to see how research on your specific topic fits into a broader framework;
        • to prepare you for approaching the critical review.

        Clearly, if you are new to research in the field you are not in a position to 'criticise' the work of experienced researchers on the basis of your own knowledge of the topic or of research methodology. Where you are reporting on well-known research studies closely related to your topic, however, some critical comments may well be available from other established researchers (often in textbooks on the topic). These criticisms of methodology, conclusions and so on can and should be reported in your review (together with any published reactions to these criticisms!).

        However, the use of the term critical is not usually meant to suggest that you should focus on criticising the work of established researchers. It is primarily meant to indicate that:

        • the review should not be merely a descriptive list of a number of research projects related to the topic;
        • you are capable of thinking critically and with insight about the issues raised by previous research.

        The review can serve many functions, some of which are as follows:

        • to indicate what researchers in the field already know about the topic;
        • to indicate what those in the field do not yet know about the topic - the 'gaps';
        • to indicate major questions in the topic area;
        • to provide background information for the non-specialist reader seeking to gain an overview of the field;
        • to ensure that new research (including yours) avoids the errors of some earlier research;
        • to demonstrate your grasp of the topic.

        In the formal review of the literature you should refer only to research projects which are closely related to your own topic. The formal review is not a record of 'what I have read'. If your problem is how to choose what to leave out, one way might be to focus on the most recent papers. You should normally aim to include key studies which are widely cited by others in the field, however old they may be. Where there are several similar studies with similar findings, you should review a representative study which was well designed.

        Some tutors encourage their students to refer to a range of relevant projects representing various research methodologies; others may prefer you to concentrate on those employing the methodology which you intend to use (e.g. experiments or field studies). Where you have been advised to review studies representing different methodologies, do not over-represent any single methodology unless it represents that which you intend to use.

        If you find that very little seems to exist which is closely related to your topic you should discuss this with your supervisor. In such a case the most obvious options would be either to widen the net to include less closely-related studies or to reduce the length of the review. However, you should make quite sure that your search for relevant papers and books has been adequate. For books, have you checked for recent books on the CD- ROMS in the library for Global Books in Print? For journal papers, have you checked the BIDS and OCLC on-line databases, the ERIC CD-ROMs, logged on direct to the ERIC international database or checked the World-Wide Web? If this problem remains, your tutor may suggest that you should review more loosely-related studies which nevertheless employed the research methodology which you are intending to use.

        A useful range of online databases for media students can be found at the Research Desk of the Media and Communication Studies Site (http://www.aber.ac.uk/media/Functions/resdesk.html).

        The length of a literature review varies and the attitudes of your supervisor and examiners must be taken into account: some supervisors allow undergraduate students to devote the bulk of a mini-dissertation to a literature review; others insist on some element of original research. As to how many research studies you should review, this varies too. You should not review so many that you can devote little space to each.

        Methodology

        A section on methodology is a key element in a social science dissertation. Methodology refers to the choice and use of particular strategies and tools for data gathering and analysis. Some methodologies embrace both data gathering and analysis, such as content analysis, ethnography and semiotic analysis. Others apply either to gathering or analysing data (though the distinction is often not clearcut):

        • data-gathering methodologies include interviews, questionnaires and observation;
        • data analysis methodologies include content analysis, discourse analysis, semiotic analysis and statistical analysis.

        There are many varieties of each methodology and the specific methodological tools you are adopting must be made explicit. Interviews, for instance, are often categorized as 'structured', 'semi-structured' or 'open-ended'. You should mention which other related studies (cited in your literature review) have employed the same methodology. For a short outline of major methodologies for investigating television viewing see these online notes: http://www.aber.ac.uk/media/Modules/MAinTV/methods.html.

        The section on methodology should include a rationale for the choice of methodology for data gathering and for data analysis. In the rationale you should consider what alternative methodological tools might have been employed (particularly those which related studies have employed), together with their advantages and limitations for the present purpose.

        Your choice of methodologies should be related to the theoretical framework outlined earlier.

        Findings and Discussion

        The ways in which you report your 'findings' depend heavily on the methodologies employed so it is difficult to provide general guidelines here. However, it is important to ensure that you go beyond basic description of your data (e.g. simply reporting which television programmes were watched by which groups of people).

        Some notes on numeric data. Extensive tabular data is usually best confined to appendices: select only the most important tabular data for inclusion in the main body of your text. Where you refer to total numbers it is often useful to include percentages (but only where the numbers involved are greater than twenty or so). Avoid any reference to 'significant' findings unless you can specify their statistical significance. Consider where it would be most useful to employ graphical displays such as bar-charts or pie-charts rather than tables. Label tables as 'Table 1' [or whatever] and all other forms as 'Figure 1' [etc.]. Remember to list these at the beginning of the dissertation. Whilst every table or figure requires comment in the main body of the text do not simply repeat the data: help the reader to notice and make sense of patterns in the data.

        You should relate your own findings to those in any related published studies outlined in your literature review. Where your findings differ you should offer a suggested explanation.

        Make clear what the limitations of your own study are. What are the limitations of your 'sample'? To what extent are your findings specific to a particular socio-cultural context? In what ways is your interpretation of your findings related to your own theoretical assumptions (outlined earlier)? What insights into the phenomenon does your study seem to offer? What could others learn from your study?

        Discuss any broader implications in relation to your theoretical framework. This is important because many people discuss 'implications' as if these were simply logical consequences and leave implicit the model within which the findings might have such implications. Your theoretical model must be explicit.

        Readability

        It is important to make your text easily 'navigable' for the reader, providing 'signposts' to help them to find their way about. If you have been writing primarily to clarify your own thoughts (as many people do) then as you get closer to presenting your writing to others you must switch your focus to the convenience of the reader. It can help to ask a friend to comment on a late draft because it is not always easy for the writer to spot the problems which readers may have. If you know who the reader(s) will be, then try to consider the ways in which they are likely to react to the text. Can you anticipate any objections which they might have? If so, then you need to revise your text to address these.

        Your dissertation should ‘tell a story’ in the sense that you should ‘set the scene’ (and grab the reader’s attention) at the start, then try to lead the reader as smoothly as possible from point to point, working up to some genuine conclusions at the end. Not many of us can write like this at the first attempt, but a dissertation can be gradually edited into this form. Check in particular that there are no sudden jumps from one point to another.

        Include a contents page (some universities have specific guidelines for the way in which this should be done). Use subsections within each chapter (these can usually be included in the contents page). After the contents page include a list of figures and a list of tables. It is customary to include an 'Acknowledgements' page: be sure to record your thanks to all of those who have helped you. Most universities, faculties or departments have a preferred order in which introductory sections should appear: check the conventions. Sometimes the numbering of the introductory pages is in Roman numerals.

        Check whether you are required to use a 'report style' format (with numbered sections, sub-sections and paragraphs) or more continuous prose. Occasional lists of short items can help to break up the text: use plain ‘bullets’ for such lists unless there is a good reason to number them. Don't forget to number your pages! It may also help to have 'running heads' which indicate which chapter each page belongs to.

        You should double-space your text and use generous margins. Choose a font size of 12-13 points, and avoid 'san-serif' fonts (Arial, Helvetica etc.) since these are hard to read in large blocks of text; 'serif' fonts (such as Times Roman) are more readable in bulk. Use italics only for occasional emphasis and for the titles of books, journals, newspapers, television programmes etc. Check that you have included the author, date of publication and page numbers immediately after quotations in the main body of the text and full references at the end. And check that you have included your alphabetical list of references, in the preferred form, at the end.

        If you include a long quotation (of four lines or more) you should indent it from the left-hand margin (in which case you should drop the inverted commas). You should avoid using too many quotations, however: it may give the impression that you have no ideas of your own and that you accept too uncritically what others have said on the topic. If you are discussing, for instance, how people feel about something, direct quotations may be appropriate in social science. But someone else’s bald assertion is certainly not to be taken as adequate evidence of the truth of what they are saying: just because the statement appears in print doesn’t of itself make it any more reliable than remarks in the pub! You should consider the adequacy of your source as evidence. Normally, you should use a direct quotation only when the writer has put the point particularly well, and generally a paraphrase is preferable. However, note that the source of any original ideas expressed in this way must still be given. The cardinal sin in academia is plagiarism, which we may define as the presentation as one’s own of ideas or phraseology knowingly derived from other writers. For students, there are very serious penalties for this: it may be treated as an act of fraud. One may, of course, make use of the ideas of others, since as one wit has observed, ‘when you take stuff from one writer, it’s plagiarism; but when you take it from many writers, it’s research’! However, academic writing does require such ‘borrowed’ ideas to be formally acknowledged.

        Reference Format

        Universities, faculties and departments differ in the referencing formats required. The format required in the Education Department at UWA is based on the Harvard referencing system. Avoid footnotes and numbered references.

        In-text references to sources should be at the end of sentences in this form: (Smith 1990: 25-9), omitting page numbers when the reference is to on-line sources. Note the avoidance of 'page', 'p.' or 'pp.' here.

        The list of references should appear at the end of the paper in alphabetical order as below.

        References

        • Brown, Mac H, Patsy Skeen & D Keith Osborn (1979): ‘Young Children’s Perception of the Reality of Television’, Contemporary Education 50(3): 129-33
        • Chandler, Daniel (1995): 'Children's Understanding of What is "Real" on Television: A Review of the Research Literature' [WWW document] URL http://www.aber.ac.uk/media/Documents/short/realrev.html
        • Hodge, Bob & David Tripp (1986): Children and Television: A Semiotic Approach. Cambridge: Polity Press
        • Jaglom, Leona M. & Howard Gardner (1981): ‘The Preschool Television Viewer as Anthropologist’. In Hope Kelly & Howard Gardner (Eds.): Viewing Children Through Television (New Directions for Child Development 13). San Francisco, CA: Jossey-Bass, pp. 9-30


        Note re. reference list:

        • After the initial author, the names of co-authors are not reversed
        • Link co-authors with an ampersand (&) rather than 'and'
        • Italicize et al.
        • Include the initials of the State in US references to place of publication
        • Use pp. only for chapters in books - not for journal page numbers
        • Include full names, where given, for authors
        • Always provide both volume number and part number for journal articles
        • Where more than one reference is to a chapter in an edited collection, list the collection as a separate reference, ending the chapter reference with 'In [Editor(s)] [Date], op.cit., pp. [page-range]'

        Further reading

        • Agar, Michael H (1980): The Professional Stranger: An Informal Introduction to Ethnography. New York: Academic Press
        • Altheide, David L (1996): Qualitative Media Analysis. Thousand Oaks, CA: Sage
        • Bell, Judith (1987): Doing Your Own Research Project: A Guide for First-Time Researchers in Education and Social Science. Milton Keynes: Open University Press
        • Berg, Bruce L (1995): Qualitative Research Methods for the Social Sciences (2nd Edn.). Boston: Allyn & Bacon
        • Berger, Arthur A. (1991): Media Research Techniques. Newbury Park, CA: Sage
        • Burgess, Robert (1984): In the Field: An Introduction to Field Research. London: Allen & Unwin
        • Carr, Wilfred & Stephen Kemmis (1983): Becoming Critical: Knowing Through Action Research. Victoria, NSW: Deakin University
        • Cramer, Duncan (1994): Introducing Statistics for Social Research: Step-by-Step Calculations and Computer Techniques Using SPSS. London: Routledge
        • Gilbert, Nigel (Ed.) (1993): Researching Social Life. London: Sage
        • Glaser, Barbey G & Anselm L Strauss (1967): The Discovery of Grounded Theory. New York: Aldine
        • Hammersley, Martyn & Paul Atkinson (1983): Ethnography: Principles into Practice. London: Routledge
        • Jacobs, Glenn (1970): The Participant Observer. New York: George Braziller
        • Jansen, Klaus Bruhn & Nicholas W Jankowski (1991): A Handbook of Qualitative Methodologies for Mass Communication Research. London: Routledge
        • Levin, Jack (1977): Elementary Statistics in Social Research (2nd Edn.). New York: Harper & Row
        • Lofland, John (1971): Analyzing Social Settings: A Guide to Qualitative Observation and Analysis. Belmont, CA: Wadsworth
        • Marshall, Catherine & Gretchen B Rossman (1989): Designing Qualitative Research. Newbury Park, CA: Sage
        • McCall, George J & J L Simmons (1969): Issues in Participant Observation. Reading, MA: Addison-Wesley
        • Oppenheim, A N (1968): Questionnaire Design and Attitude Measurement. London: Heinemann
        • Schwartz, Howard & Jerry Jacobs (1979): Qualitative Sociology: A Method to the Madness. New York: Free Press
        • Silverman, David (1985): Qualitative Methodology and Sociology. Aldershot: Gower
        • Watson, George (1987): Writing a Thesis - A Guide to Long Essays and Dissertations. London: Longman
        • Wimmer, Roger D & Joseph R Dominick (1991): Mass Media Research: An Introduction (3rd Edn.). Belmont, CA: Wadsworth

        Daniel Chandler
        UWA 1998

        • MCS Academic Research Desk