Module Identifier | MM31510 | ||
Module Title | MARKETING LOGISTICS AND DISTRIBUTION | ||
Academic Year | 2001/2002 | ||
Co-ordinator | To Be Arranged | ||
Semester | Intended for use in future years | ||
Next year offered | N/A | ||
Next semester offered | N/A | ||
Pre-Requisite | EC10110 or EC10510 | ||
Mutually Exclusive | IL32610 | ||
Course delivery | Lecture | 20 Hours | |
Seminars / Tutorials | 2 Hours 2 per student | ||
Assessment | Course work | 1 piece of coursework | 30% |
Exam | 2 Hours | 70% |
i) the concept of customer service and how the logistic and distribution systems deliver service outputs
ii) logistic systems, their components, design and management
iii) how the performance of the logistic and distribution functions can be assessed and the type of remedial measures that can be implemented.