| Module Identifier | MMM1910 | ||
| Module Title | MANAGING IN THE GLOBAL ECONOMY | ||
| Academic Year | 2002/2003 | ||
| Co-ordinator | Dr Judith E Preston | ||
| Semester | Semester 2 | ||
| Other staff | Ms Anoush Simon, Mr Allen E Foster | ||
| Pre-Requisite | Progress from taught part of relevant degree (MBA or MSc) | ||
| Course delivery | Lecture | 20 Hours mixture of powerpoint presentations, group discussions and group case analyses using print and video materials | |
| Assessment | Semester Exam | One 3,000 word report | 100% |
| Supplementary Exam | One 3,000 word report | 100% | |
Introduction and identification of contemporary issues in the global economy
Strategic perspective: internationalisation and growth strategies
Evaluating international markets and the global marketplace
e-business and the Internet global issues
Organisational models to support global strategies
Cross-cultural challenges of international business
Ethical issues in international business
Global HRM issues
Devising effective global communciation and negotiation strategies
Information in the global economy: devising effective IT and information systems infrastructures