TFM4530 - ISSUES IN GLOBAL TELEVISION

Module Identifier

TFM4530

Module Title

ISSUES IN GLOBAL TELEVISION

Academic Year

2004/2005

Co-ordinator

Ms Janet Jones

Semester

Semester 2

Other staff

Professor Thomas P O'Malley

Pre-Requisite

TFM2230 , TFM0430

Course delivery

Lecture

20 teaching sessions(lectures and seminars)

Assessment

Assessment Type	Assessment Length/Details	Proportion
Semester Assessment	2,500 WORD DIAGNOSTIC ASSIGNMENT	30%
Semester Assessment	5,000 ESSAY	70%
Supplementary Assessment	As above with a new essay question

Learning outcomes

On successful completion of this module students should be able to:

Explain Why globalisation should be seen as a 'cultutal' phenomenon.

Understand the settings, meanings and implications of golbalisation and convergence.

Appreciate some of the principle debates surrounding terms such as a 'cultural imperialism' and 'cultural capital'

Discuss the debates concerning the framing and construction of the global news and information agenda.

Explain the specific differences occasioned by the historical and cultural contexts of the broadcast media's reporting of democracy.

Content

Globalisation, Social Change and Television Reform

The CNN effect and global news production

9:11 - a global reaction

War and the Media - comparative case study of Al Jazera, Fox and the BBC

Cross cultural News Values: From Habermas to Mao Tse Tung

Marketing the political message - the Americanisation of poiltical communication

Global communication and the Internet:Cyber politics and the impact of new communication technologies on political broadcasting. Indymedia Case Study

Big Brither international: The Study of a global reality format

The United States of Television: From Dallas to Friends - case studies in TV.s Global Marketing strategy and collective memory

Review

Brief description

This module seeks to examine globalisation through a series of disparate yet central media case studies. The terms globalisation and convergence, around which this module is centered, have appeared with increasing frequency in media studies. The best way to examine the significance of these concepts is by studying specific texts through the viewpoints of media industries, media producers, media theorists and critics. From Big Brother to Indymedia, from Friends to Al Jazeera, we will critically examine how the media landscape is changing to adapt to the forces of globalisation and new technology while also examining the nature of cultural capital as it crosses borders and its effects on society.

Reading Lists

Books
HABERMAS, J (1996) The Structural transformation of the public sphere: an inquiry into a category of bourgeois society Cambridge poilty press
HART, R P Seducing America: TV Charms the Modern Voter
HARTLEY, J (1992) Tele-ology
HORRIE, C and CLARKE, S Fuzzy Monsters: Fear and loathing at the BBC
KAVANAGH, D (1995) Election Campaigning: the new marketing of Poiltics
KERBEL, M R (1995) Remote and Controllel: media politics in a cynical age
MCCHESNEY, R W (1999) Rich Media, Poor Democracy:Communication Politcs in dubious times
MCNAIR, B Introduction to Political Communication
MCNAIR, B (2000) Journalism and Democracy: An evaluation of the Political Public Sphere
JONES, N (1997) Campaign 1997: How the general election was won and lost
O'MALLEY, T (1994) Closedown: The BBC and the Governbent Broadcasting Policy
NEWMAN, B I (1999) The Mass Marketing of Politics: Democracy in an Age of Manufactured Images
PRICE and MONROE, E (1995) Television: the public sphere and national identity in Oxford
POSTMAN, N (1986) Amusing ourselves to death - public discourse in the age of shouwbusiness
ROBINSION, P (2002) The CNN effect - The myth of news foreign policy and intervention
SEATON, J (1998) Politics and the mass media: Harlots and Perogatives at the turn of the Millenium
ROSENBAUM, M (1997) From Soapbox to Soundbite
STREET, J (2001) Mass Media, Politics and Democracy
Bell D and Kennedy B (2000) The Cyberculturesder Routledge
Dowmunt T (1993) Channels of Resistence BFI
Gauntlett, D (2000) Web Studies. Rewiring Media Studies for the Digital Age
Habermas, J (1996) The Structural transformation of the public sphere:an inquiry into a category of bourgeois society
Lee, CC (ed) (1990) Voices of China: The interplay of Politics andJournalism
Mathijs E and Jones J (2004) Big Brother international; Format, critics ans Publics
McLuhan, M and Fiore Q (1967) The Medium is the Message
Thussu, D K and Freeedman, D (eds) (2003) War and the Media
Zelizer, B, Allan, S (2002) Journalism After September 11th London: Routledge
BAILEY, Richard (1997) The BBC News and General Election Guide
Van Dijk, J (1999) The Network Society: Social Aspects of new Media
Winston, B (1998) Media Technologies and Society: A History from the telegraph to the Internet
BULMER, J and GUREVICH, M (eds) (1997) The Crisis of Public Communiation Routledge
BUTLER, D and KAVANAGH, D The British General Election of 1997
CHROMSKY and HERMAN Manufacturing Consent
CURRAN, J and MYING-JIN PARK (2000) De-Westernising Media Studies Routledge
CURRAN. J and SEATON Power without responsibility
CURRAN J and GUREVICH, M (eds) Mass Media and Society
DAHLGREN, P Television and the Public Sphere:citizenship, democracy and the media in London
DAHLGREN, P and SPARKS, C (1991) Communication and Citizenship: Journalism and the public sphere in the new media age.
DOWMUNT, T (1993) Channels of Resistence BFI
ELDRIDGE, J (1993) Getting the message: News truth and power
FRANKLIN, B (1994) Packaging Politics

Notes

This module is at CQFW Level 7