Module Identifier RS12810  
Module Title THE TOURISM INDUSTRY  
Academic Year 2007/2008  
Co-ordinator Dr Brian J Garrod  
Semester Semester 1  
Other staff Mr Charles J Falzon  
Course delivery Practical   2 x 3 hour practicals during semester  
  Lecture   1 x 2 hour lecture per week  
Assessment
Assessment TypeAssessment Length/DetailsProportion
Semester Assessment Report: The development of tourism in a selected country Outcomes assessed: 3 and 5  50%
Semester Exam1.5 Hours Outcomes assessed: 1, 2, 4, 5  50%
Supplementary Assessment Students who fail the module overall will be required to retake the element(s) that led to the failure.100%

Learning outcomes

On completion of this module, students should be able to:

1.   define the concept of tourism and understand its context within leisure;
2.   recognise the economic significance of the international tourism industry;
3.   describe the principal economic, environmental and socio-cultural factors influencing tourism;
4.   state the nature of the demand for tourism;
5.   describe the main tourism industry sectors and explain their relative significance.

Brief description

This module introduces students to the nature, scope and significance of the international tourism industry through a systematic exploration of key industry sectors. The module also investigates the principal issues surrounding tourism development and helps develop the skills, knowledge and understanding needed to work in tourism.

Aims

The module will provide students with the opportunity to develop their understanding of the concept, meaning and nature of tourism. They will learn to identify the nature and scope of the international tourism industry, describe the structure and organisation of tourism industry sectors, and examine the issues surrounding the development of tourism.

Reading Lists

Books
** General Text
Burns P and Holden A (1995) Tourism: A New Perspective Prentice Hall
Holloway C (1998) The Business of Tourism 5th edition. Longman
Youell, R (1998) Tourism: An Introduction Addison Wesley Longman
** Should Be Purchased
Cooper C, Fletcher J, Fyall A, Gilbert Dand Wanhill S (2005) Tourism: Principles and Practice 3rd edition. Pearson

Notes

This module is at CQFW Level 4