Delivery Type | Delivery length / details |
---|---|
Other | 20 x 1 hour practical workshops (10 per semester) |
Assessment Type | Assessment length / details | Proportion |
---|---|---|
Semester Assessment | For information on due dates for submission of assessed work, please refer to the departmental web pages at http://www.aber.ac.uk/tfts/duedates.shtml | |
Semester Assessment | Assignment 2, website and documentation Resit Information | 50% |
Semester Assessment | Assignment 1, 2500 words | 50% |
On successful completion of this module students should be able to:
to identify the strengths and weaknesses of major websites
to identify the extent to which form matched function in existing websites
to design a simple functional website appropriate to the purposes of a specific target user group
This is an optional third-year module forming part of the MCS (Media and Communication Studies) degree. Its primary aim is to a) encourage an awareness of effective website design, bearing in mind the key purposes of specific target audiences and b) to develop practical approaches to such design. Most of the existing website design literature tends to offer 'universal' principles for effective web design but, as (for instance) market researchers will be quick to point out, what attracts and suits one audience will be quite inappropriate to another. We explore website design with a focus on this issue of matching sites to target audiences. Daniel Chandler established the MCS website at: http://www.aber.ac.uk/media/ and is a consultant to various market research companies. David Gregory, web development officer for the Department of Theatre, Film and Television Studies, runs the practical workshops.
This module is at CQFW Level 6