Module Identifier MMM7010  
Academic Year 2000/2001  
Semester Semester 2 (Taught over 2 semesters)  
Course delivery Lecture   10 Hours  

The main aims of this module are twofold:

a) To give students an awareness of the scope and use of quantitative data analysis in management and business related research;
b) To enable students to use and understand the SPSS software/data-handling package that is commonly used by researchers/ managers handling and analysing quantitative data.

Learning outcomes
On completion of this module, students should be able to:

a) Know how to input, displya nd interpret statistical figures using SPSS
b) Understand (and evaluate measures of central tendency, dispersion, and association and be able to calculate these measures using the SPSS statistical software package.
c) Understand (and appreciate the relative merits of) the various methods of sampling and types of inferential statistics
d) Be able to produce and test hypotheses

Reading Lists
McClare, Benson and Sincich. (1998) Statistics for Business and Economics. Pearson
Babbie, Halley and Zaino. Adventures in Social Research. 2000. Sage
Norusis. (2000) SPSS 10: A User's Guide. Prentice Hall