|Module Title||THE TOURISM INDUSTRY|
|Assessment||Exam||1.5 Hours Outcomes assessed: 1, 2, 4||40%|
|Assignment||Report Outcomes assessed: 2, 3, 5||60%|
This module introduces students to the nature, scope and significance of the international tourism industry through a systematic exploration of the structure of key industry sectors. The module also investigates the principal issues surrounding tourism development and helps develop the skills, knowledge and understanding needed for working in tourism.
Appreciate the economic significance of the international tourism industry
Understand the principal factors influencing the tourism industry
Understand the nature of the demand for tourism
Describe the main tourism industry sectors and their relative significance.
Understand the structure and policy of UK tourism