Module Identifier ARM0320  
Academic Year 2006/2007  
Co-ordinator Professor John Harvey  
Semester Semester 2 (Taught over 2 semesters)  
Other staff Mr Christopher P Webster, Mr Neil A Holland, Mr Robert K Meyrick  
Pre-Requisite ARM0130  
Co-Requisite ARM0460  
Course delivery Seminars / Tutorials   Seminar 12 x 2 hrs  
  Seminars / Tutorials   Tutorial 1 x 3hrs  
  Practical   10 x 1 hrs  
  Other   Workshops 3 x 1 hrs  
Assessment TypeAssessment Length/DetailsProportion
Semester Assessment Course Work: Presentation(20 mins) 30% Exhibition management = 30% Portfolio (including catalogue statement (1000 words)) = 40% Students must achieve a pass aggregate of the assessed components. Failure on aggregate will result in a re-assessment and re-submission of only the failed components.100%

Learning outcomes

1. In terms of teaching: comprehend the elements of teaching, design a module, participate in a one-to-one tutorial, either conduct a small-group seminar or deliver a short lecture (Aims: A,B,E)
2. Situate themselves in relation to one or other of the various options for defining professional practice and the idea of 'artist' (Aims: C,D,E)
3. Understand and be equipped in the practicalities and openings of applying to galleries for financial assistance, welf-promotion, securing and staging exhibitions, and studio acquisition and maintenance (Aims: C,D)
4. Write a profile, design and publish a web page, and conduct a short presentation on their work (Aims: D, E)

Relation to Assessment
Outcome 1 is assessed through the Teaching Experience component
Outcome 2 is assessed through the Presentation component
Outcome 4 is assessed through the Web page Design and Written Profile

Brief description

The module prepares students for the practicalities of pursuing and maintaining Fine Art practice outside in the professional world. It identifies several activities or skills relevant to this objective: (a) teaching, (b) exhibition installation, and (c) self-promotion. In terms of: (a) Many artists supplement their income with part-time Fine Art teaching. To this end, the module provides rudimentary training and experience in key aspects art school teaching; (b) The module also recognises that, particularly in the early part of their careers, artists take responsibility the installation of their work in public spaces. In the context of the School's programme of visiting and originated exhibitions, students will be instructed in the technicalities and aesthetic principles of exhibition hanging and management; (c) Student's are also encouraged to develop a concept of self-identity as artists, and practical means by which they and their work may be presented to both the public and gallery curators.


The module aims to:



Exhibition Management


Self-Identity, -Presentation and -Promotion

Transferable skills

Reading Lists

** General Text
Andrew Lamont and Annabelle Ruston (1996) Artists and Galleries: A Profitable Relationship, Society of London Dealers and Fine Art Trade Guild
Brian Allison, (1986) Index of Studies in Art and Design Education Gower
Eleri Sampson, (1994) The Image Factor: A Guide to Effective Self-Presentation for Career Development Kogan Page
Greater London Arts Association, (1970) Survey of Art Galleries and Exhibition Facilites in the London Boroughss French
Ian Forsyth et al, (1995) Delivering a Course: Practical Strategies for Teachers, Lecturers, and Trainers Kogan Page:
Mentoring in Education, (1994) Mentoring and Tutoring, for Partnership and Learning Trentham Books
Milton K. Beryle, (1973) Selling Your Art Work: A Marketing Guide for Fine and Commercial Artists Barnes, Yoseloff
Steve Mandell (1988) Effective Presentation Skills Kogan Page
Tim McMahon, (1986) Developing Tutoring Skills: Supporting a Staff Development Programme, Longman
** Recommended Text
Cunning, Robert (1995) Encyclopaedia of Picture-Framing Techniques 1993 (2nd edition) Headline


This module is at CQFW Level 7