Gwybodaeth Modiwlau

Module Identifier
RS12810
Module Title
THE TOURISM INDUSTRY
Academic Year
2010/2011
Co-ordinator
Semester
Semester 1
Other Staff

Course Delivery

Delivery Type Delivery length / details
Practical 2 x 3 hour practicals during semester
Lecture 1 x 2 hour lecture per week
Other 1 x 3 hour field visit
 

Assessment

Assessment Type Assessment length / details Proportion
Semester Assessment Assignment  Outcomes assessed: 1, 2  50%
Semester Exam 1.5 Hours   Outcomes assessed: All  50%
Supplementary Assessment Assignment  50%
Supplementary Exam 1.5 Hours   Examination  Outcomes assessed: All  50%

Learning Outcomes

On completion of this module, students should be able to:

1. define the concept of tourism and understand its context within leisure;
2. recognise the economic significance of the international tourism industry;
3. describe the principal economic, environmental and socio-cultural factors influencing tourism;
4. state the nature of the demand for tourism;
5. describe the main tourism industry sectors and explain their relative significance.

Brief description

This module introduces students to the nature, scope and significance of the international tourism industry through a systematic exploration of key industry sectors. The module also investigates the principal issues surrounding tourism development and helps develop the skills, knowledge and understanding needed to work in tourism.

Aims

The module will provide students with the opportunity to develop their understanding of the concept, meaning and nature of tourism. They will learn to identify the nature and scope of the international tourism industry, describe the structure and organisation of tourism industry sectors, and examine the issues surrounding the development of tourism.

Reading List

General Text
Burns P and Holden A (1995) Tourism: A New Perspective Prentice Hall Primo search Holloway C (1998) The Business of Tourism 5th edition Longman Primo search Youell, R (1998) Tourism: An Introduction Addison Wesley Longman Primo search
Should Be Purchased
Cooper C, Fletcher J, Fyall A, Gilbert Dand Wanhill S (2005) Tourism: Principles and Practice 3rd edition Pearson Primo search

Notes

This module is at CQFW Level 4