Module Information

Module Identifier
RD16610
Module Title
THE TOURISM INDUSTRY
Academic Year
2009/2010
Co-ordinator
Semester
Semester 1

Course Delivery

Delivery Type Delivery length / details
Lecture 1 x 2 hour lecture per week
Practical 2 x 3 hour practicals during semester
 

Assessment

Assessment Type Assessment length / details Proportion
Semester Assessment Report  Assignment: Outcomes assessed: 1, 2  50%
Semester Exam 1.5 Hours   50%
Supplementary Assessment Report  50%
Supplementary Exam 1.5 Hours   50%

Learning Outcomes

On successful completion of this module, students should be able to:

Outcome 1
Explain the economic significance of the international tourism industry

Outcome 2
Identify the principal political, socio-cultural, technological and environmental factors influencing the tourism industry.

Outcome 3
Analyse the nature of the demand for tourism.

Outcome 4
Identify the main tourism industry sectors and their relative significance.

Outcome 5
Define tourism and distinguish between different tourism categories.

Brief description

This module introduces students to the nature, scope and significance of the international tourism industry through a systematic exploration of issues relating to demand, supply and impacts of tourism products and services. As such, it enables students to: (a) identify the scope and nature of the international tourism industry; (b) appreciate the structure and organisation of tourism industry sectors and (c) examine the issues surrounding tourism development.

Reading List

General Text
Burns P and Holden A (1995) Tourism: A New Perspective Prentice Hall Primo search Holloway C (1998) The Business of Tourism 5th edition Longman Primo search Youell R (1998) Tourism: An Introduction Addison Wesley Longman Primo search
Should Be Purchased
Cooper C, Fletcher J, Fyall A, Gilbert D and Wanhill Sh (2005) Tourism: Principles and Practice 3rd edition Pearson Primo search

Notes

This module is at CQFW Level 4