BSC
Marketing / Business and Management
[N5N1]
Academic Year: 2024/2025Joint Honours scheme - available from 2019/2020
Duration (studying Full-Time): 3 years
Part 1 Rules
Year 1
Core (40 Credits)
Compulsory module(s).
Semester 1
AB15120Fundamentals of Management and Business
orCB15120Hanfodion Rheolaeth a Busnes
Semester 2
AB17120Marketing Principles and Contemporary Practice
orCB17120Egwyddorion Marchnata ac Ymarfer Cyfoes
Year 1
Core (60 Credits)
Compulsory module(s).
Semester 1
AB11120Fundamentals of Accounting and Finance
orCB11120Hanfodion Cyfrifeg a Chyllid
Year 1
Options
Choose 20 credits of approved ABS options which must be in Semester 2
Part 2 Rules
Year 2
Core (100 Credits)
Compulsory module(s).
Semester 2
AB25120Operations and Supply Chain Management
orCB25120Gweithrediadau a Rheoli'r Gadwyn Cyflenwi
AB27220Consumer and Buyer Behaviour
orCB27220Ymddygiad Defnyddwyr a Phrynwyr
Year 2
Options
(20 credits) Choose one of the following
Semester 2
AB25220Entrepreneurship and New Venture Creation
AB27520Marketing: Business Relationships and Customer Experience
CB25220Entreprenwriaeth a Chreu Menter Newydd
Final Year
Core (100 Credits)
Compulsory module(s).
Semester 2
AB37120Marketing and Digital Marketing Communication
Final Year
Options
Choose one of the following
Semester 1
AB35220Digital Business: Leadership and Management