Module Information

Module Identifier
Module Title
Small Screen Aesthetics: From TV to the Web
Academic Year
Semester 1
Other Staff

Course Delivery



Assessment Type Assessment length / details Proportion
Semester Assessment 3,000 word essay.  60%
Semester Assessment 20 minute class presentation and 1000 word critical reflecti  40%
Supplementary Assessment Resubmission of the failed element(s) on a different topic.  100%

Learning Outcomes

On completion of this module, students should be able to:
1. demonstrate an understanding of television and the internet in terms of various critical methodologies, including different forms of textual and aesthetic analysis.

2. demonstrate a knowledge of the development of television and the internet within social, political, economic, cultural, technological and creative histories.

3. demonstrate an understanding of television and new media studies, assessing the important developments within each discipline and their similar but often divergent approaches to the field of audio-visual culture.

Brief description

Arranged loosely chronologically (from early television, through to new media convergence and the rise of WebTV), the module will critically examine many of the important aesthetic developments within TV and the Internet, as well as assessing many of the major academic theories and textual approaches by which they have both been critically discussed


1. An Introduction to Media Aesthetics
2. Early Television Aesthetics
3. The Glance Theory
4. Flow
5. Televisuality
6. Screening ‘the Real’
7. Convergence 1: TV and Cinema
8. Convergence 2: TV and the Internet
9. Internet Aesthetics 1: YouTube
10. Internet Aesthetics 2: Web TV


The aim of the module is to present a broad knowledge base of television and the internet by means of their aesthetic analysis. Typically, upon completion, students should be able to demonstrate an academic understanding of small screen aesthetics in terms of various critical, industrial, institutional, technological and creative methodologies

Module Skills

Skills Type Skills details
Application of Number
Communication Students will be expected to contribute to in-class discussions and relate their own research progress orally (particularly in their presentations).
Improving own Learning and Performance In the course of the module, there will be points where students will be asked to think reflexively about their reading and viewing, as well as how their research is progressing.
Information Technology Students will be encouraged to use information resources within the library where relevant within their research. The way TV and Web TV employ various aspects of Information Technology will also, of course, form an important part of their knowledge base.
Personal Development and Career planning Students will be encouraged to develop research skills, presentation skills, engage in group work, and develop their writing skills. These attributes will feed into their development as individual researchers, which will be particularly suited for an academic career or a career within the field of media arts.
Problem solving Students will need to think about issues related to the ways in which TV and the Internet have been conceived and theorised within a range of critical contexts.
Research skills This element is developed through students' own investigations into particular readings. Students can bring these to bear upon the module, articulating the results in their presentations and essays.
Subject Specific Skills
Team work Although there is no official group work on the course, it is hoped that students will work together in seminars for small tasks and small-group discussions.


This module is at CQFW Level 7