|Delivery length / details
|10 x 3 Hour Lectures
|Assessment length / details
|3 Hours Written examination
|Repeat failed element
On successful completion of this module students should be able to:
* Define the concept of development in tourism within a global context;
* Evaluate the motivations for tourism development;
* Analyse tourism development processes;
* Evaluate the need for strategic planning for tourism at local, regional and national scales;
* Discuss the context in which planning operates from economic, community and environmental perspectives;
* Explain planning approaches, processes and tools available for strategic planning;
* Demonstrate the importance of evidence-based planning;
* Analyse the implementation of tourism strategies in practice.
This module examines the use of tourism as a development tool and the need for coherent planning structures. Planning for tourism is one of the most important aspects of sustainable development. This module examines strategic planning initiatives at all scales and builds on material covered in impacts and destination management modules. It also highlights the political nature of the planning process.
For people engaged in the tourism and recreation industries decision making at local and larger spatial scales normally takes place against a background of some form of strategic planning. This module will begin with an examination of tourisms contribution to development goals, and some of the issues surrounding this. This module will then introduce students to the components of planning and will look at the techniques and tools available to the planner and will consider examples of documentation associated with strategic planning. It will also critically assess the contribution of tourism to broader development objectives.
- Introduction to planning and development of tourism;
- Concepts of development in tourism with a global context;
- Motivations for tourism development;
- Tourism development processes;
- The history of tourism and recreation planning;
- The planning context;
- The planning process;
- Types of plan and strategy;
- Policy audits;
- Establishing demand and supply;
- Developing consensus;
- Carrying capacity;
- Beyond Growth.
|Application of Number
|Students will be expected to communicate in writing in the examination.
|Improving own Learning and Performance
|Preparation for the examinations will be under time constraint, and students will need to plan their time accordingly.
|Students will need to access and use electronic library resources in conducting research on the case studies for the examination.
|Personal Development and Career planning
|The module will include a site visit to a visitor attraction, giving students an insight into careers in that particular sector of the industry.
|The examination will be based on a pre-released case study, which candidates will be given prior to the examination taking place. Candidates will be expected to collect, digest and process both this case study information and other information acquired through personal research during the time allotted.
|Subject Specific Skills
This module is at CQFW Level 6