Tourism Development and Planning

Cod y Modiwl: AB39320
Teitl y Modiwl: Tourism Development and Planning
Blwyddyn Academaidd: 2027/2028
Semester: Semester 2
Cyd-gysylltydd y Modiwl: Dr Mandy Talbot
Rhestr Ddarllen: Gweld ar Aspire
Rhagofynion: CB29120
Staff Eraill sy'n Cyfrannu: Dr Julio Munoz; Professor Homagni Choudhury; Dr Mandy Talbot

Dulliau Asesu

Math o Asesiad	Manylion Asesiad	Cyfran
Arholiad Semester	written assignment: 4000 Words	100%
Arholiad Ailsefyll	written assignment: 4000 Words	100%

Canlyniadau Dysgu

Wedi cwblhau'r modiwl dylai'r myfyrwyr fedru:

1. Define the concept of development in tourism within a global context.
2. Evaluate the motivations for tourism development.
3. Analyse tourism development processes.
4. Evaluate the need for strategic planning for tourism at local, regional and national scales.
5.Demonstrate the importance of evidence-based planning.
6. Analyse the implementation of tourism strategies in practice.

Disgrifiad cryno

For professionals engaged in the tourism and recreation industries, decision making at local and larger spatial scales takes place against a background of strategic planning. This module examines the concept of international development. The module critically examines tourism’s contribution to development goals and objectives. The module covers the components of strategic planning, and the techniques and tools available to the tourism planner.

Cynnwys

Introduction to international development, MDGs and SDGs

Concepts of development in tourism with a global context

Motivations for tourism development

Tourism development processes

History of tourism and recreation planning

The planning context

Politics and planning

Tourism networks

The planning process

Tourism strategies and their development

Policy audits

Establishing demand and supply

Carrying capacity

Beyond growth

Sgiliau Modiwl

Math o Sgiliau	Manylion Sgiliau
Cyfathrebu	Students will be expected to communicate in writing in the examination.
Datblygu personol a chynllunio gyrfa	The module will include a site visit to a visitor attraction, giving students an insight into careers in that particular sector of the industry.
Gwella dysgu a pherfformiad ei hun	Preparation for the examinations will be under time constraint, and students will need to plan their time accordingly.
Sgiliau pwnc penodol	Subject-specific learning outcomes (see above).
Sgiliau ymchwil	The examination will be based on a pre-released case study, which candidates will be given prior to the examination taking place. Candidates will be expected to collect, digest and process both this case study information and other information acquired through personal research during the time allotted.
Technoleg Gwybodaeth	Students will need to access and use electronic library resources in conducting research on the case studies for the examination.

Nodau

Mae'r modiwl hwn yn cydymffurfio a FfCChC Lefel 6